
From the telegraph and telephone in the 1800s to the internet and social media in our own day, the public has welcomed new communication systems. Whenever people gain more power to share information, the assumption goes, society prospers. Superbloom tells a different story. As communication become more mechanised and efficient, it breeds confusion more than understanding, strife more than harmony. Media technologies all too often bring out the worst in us. Nicholas Carr, reorients the conversation around modern communication, challenging some of our most cherished beliefs about self-expression, free speech, and media democratisation. He reveals how messaging apps strip nuance from conversation, how digital crowding erodes empathy and triggers aggression, how online political debates narrow our minds and distort our perceptions, and how adavance in AI are further blurring the already hazy line between fantasy and reality. Even as Carr shows how tech companies and their tools of connection have failed us, he forces us to confront inconvenient truths about our own nature. The human psyche, it turns our, is profoundly ill-suited to the “superbloom” of information that technology has unleashed. With rich psychological insights and vivid examples drawn from history and science, Superbloom provides both a panoramic view of how media shapes society and an intimate examination of the fate of the self in a time of radical dislocation. It may be too late to change the system, Carr counsels, but it’s not too late to change ourselves.
Nicholas Carr explains why it may be too late for regulations as platforms took hold so quickly outpacing our ability to identify darker effects on society and democracy.
Superbloom: How Technologies of Connection Tear Us Apart by Nicholas Carr, WW Norton & Company, 272 pages, £19.99.
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