Soho House sold to MCR Hotels and Ashton Kutcher-led group (third largest hotel owner-operator in the US) for £ 2bn. Its new owner last year brought London’s BT Tower for £275 and also owns the High Line Hotel in New York. The London-based member’s club move back to private ownership after four years of uncertainty on the New York Stock Exchange.

MCR’s founder Tyler Morse will join Soho House’s board of directors alongside Kutcher, while existing major shareholders including founder Nick Jones ( who founded in 1995, London) and Ivy Collection boss Richard Caring will certainly retain their stakes in the company.

MCR is paying $9 a share to acquire Soho House, which the company represented an 83 per cent premium to the price before investor interest was revealed back in December 2024. Soho House has traded publicly since 2021 but has struggled financially and faced criticism from members that its clubs had become too overcrowded because of expansion, which resulted in 8.9 per cent rise in revenue in the second quarter this year.

Soho House CEO Andrew Carnie said “Soho House runs 14 houses in the UK and is planning to open its first club in Manchester in the old Granada Studios television building this autumn. Our international locations included Paris, Mexico City, Säo Paulo and Nashville over the last four years. Returning to private ownership enables us to build on this momentum with the support of world class hospitality and investment partners”.