Maruti: making impossible to possible

In 1981 Maruti car company was formed which led to the creation of modern car industry in India. Maruti which started as public sector company with a Japanese partner Suzuki Motor Corporation, wading through cumbersome bureaucratic procedures and socialist ideology that was then prevalent. Maruti had to find a suitable partner finalise all legal documentation, get government approval to these agreements as well as to the investment proposals, build a factory, develop a supplier base to meet localisation regulations, create a sales and service network and develop and launch a people affordable car that would sell in excess of 100, … Continue reading Maruti: making impossible to possible