Tag: automobile

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Origins of BMW

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Two engineers Karl Rapp and Gustav Otto founded on 7th March 1916, when an aircraft produced called Bayerische Flugzeugwerke formerly Otto Flugmascjomemfabrik) was established. They were not building cars, but were aircraft engines for Germany during World War I, so Germany their powerful engines can fly higher than ever. In 1918 everything changed Germany lost the war and the Treaty of Versallies banned them from making aircraft engines. This company was renamed to Bayerische Motoren Werke in 1922. On the edge of collapse in 1923 they started making motorcycles BMW R32, a motorcycle that set speed records farm equipment, household items … Continue reading Origins of BMW

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Maruti: making impossible to possible

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In 1981 Maruti car company was formed which led to the creation of modern car industry in India. Maruti which started as public sector company with a Japanese partner Suzuki Motor Corporation, wading through cumbersome bureaucratic procedures and socialist ideology that was then prevalent. Maruti had to find a suitable partner finalise all legal documentation, get government approval to these agreements as well as to the investment proposals, build a factory, develop a supplier base to meet localisation regulations, create a sales and service network and develop and launch a people affordable car that would sell in excess of 100, … Continue reading Maruti: making impossible to possible